Identifying the characters is essential. As a group we wanted to get a feel for the characters. What they would be like in every day life. And what we could do to manipulate them to fit into our trailer. Therefore, it was vital that we incorporated mise en scene into our characters to make the trailer more belivable. We used every technique and sytle that we could to make the characters better. Below is a breakdown of all the characters used in our trailer.
As part of every trailer the unique film productions company needs to be outlined. Therefore as a group we need to design our own unique production logo. Below I have researched some specific film productions companies and these are the ones that I like and would like to get ideas from as I feel they look unique and effective. As our trailer will be for a mass audience it needs to stand out.
After discussing our initial ideas we begun the process of constructing a storyboard for our film trailer. Before building a story board it was imperative that we looked at other film trailers to get an idea of the layout of a film trailer what to include and what to not include. Our drawings will give us an idea of what shots we need to include in our trailer and create a clear format and structure to stick by. On the day of filming we will however film numerous other shots with different angles this is due to the fact that our trailer is intense and at a fast pace to create tension.
After reviewing several film trailers we understood that every film trailer has a movie preview screen, therefore to make our film trailer look professional and realistic we decided it would be a good idea to use the same concept and begun looking into what production company we could use as our preview screen. After researching more into preview screens in film trailers we understood that the usual duration was for around 5-6 seconds. After this was completed the preview screen would fade out to our first shot of the happy couple holding hands to convey to the audience an idea of what is going to happen.
The first several shots are relatively slower paced however the last few shots begin to create tension with the anchoring of the fast paced background non-diagetic sound and tone of voice with dialogue.
Tension begins to build the pace becomes faster the transition of light to dark is apparent. As the abandoned house scenes begin the action commences with fast paced short shots. Title screens need to be included however as a group we need to decide where we are going to put them in therefore they will be included in the changes storyboard with their shot number and duration.
The rapid pace continues to the last scene where the audience is left on a cliff hanger as all that can be seen is Jodie being held hostage at gun point with Matt shouting "No Jodie" and the sound of a gun shot. This is where the audience begins to ask the questions "who got shot?" "who lives and who dies?" by the end of the trailer we want the audience to be interested and what to see the film and see who lives and dies.
The past few weeks lessons has focussed on planning for our main coursework trailer. What was involved was trying to create an idea and in turn think up the props, setting, location, story and the cast for this. We then had to establish this into a PowerPoint presentation which we then presented to the rest of the class and on camera. We used the class as a good use of audience feedback, helping get their ideas and thoughts on what could improve our trailer idea and whether it will be reasonable to make.
The response came back fairly positive, with a number of people excited by our idea and potential trailer. The negative feedback we got was mainly to do the subliminal extras we planned to put in. After analysing this, we took this feedback on board and hope to improve it for once the filming starts
Addressing our target audience was a fundamental point even before we began filming our trailer. The importance of drawing up a target audience is essential for the marketing and distributing of our film trailer. Knowing who your target audience is allows you to know what the consumers want and need.
After deciding that our film trailer was going to to be an action/romance/thriller, considering the target audience was our next step. Researching similar films below I have listed their certificate and the impact that this had on establishing our target audience.
Trade- Certificate 15
Kidnapped- Certificate 15
Trapped- Certificate 18
Dont Say A Word- Certificate 18
The Collector- Certificate 18
Here we can see that most of the same type of genre of films are 15 and over. This film will appeal to both a female and male audience as the romance and thriller aspects of the film will attract females and the action and violence aspects will attract males. However, we need to propose the question that will having several aspects put off either females or males? Asking our class they all perceived the idea as inventive and insisted that having several genres will make the film trailer more appealing and attract a wider target audience.
Looking at similar existing films with the same concept and genres as ours. We can see that the target audience will be best suited from 15 years- 30 years old of both men and women. The concept of making the target audience up to 30 is that this film could also be appealing to couples from 25-30 years old or even onwards further than that. However, we understand that have several different genres listed may put some consumers off.
Films like this are deemed wrong to be targeting a younger audience. Therefore, in retrospect to our film with aspects of sex trafficking and violence this film trailer is not suitable for children or teenagers under 15 years old. Although, A film trailer can be modified to a lower classification if it meets the appropriate criteria of the classification. Therefore in our film trailer if we restricted the violence and language used we could select our film trailer classification as 12A. This will then set out a greater mass audience for advertising.
When deciding a film trailer every idea needs to be linked to an aspect of our film. Using the internet, ideas were interlinked to create a suitable list of names for our film trailer:
10 Missed calls
The abductor
Welcome to Corfu
The Oblivious
All names listed contain more than one word, my previous post displayed all our ideas for a one worded name film trailer. After discussing as a group we have agreed that 10 Missed Calls is a suitable and effective film trailer name and reflects a pivotal aspect of our film trailer.
After deciding on our film trailer name we asked the rest of the class on their opinions of the top three names the results are listed below:
Choosing a suitable name for our film trailer has been a difficult task below I have addressed a few one worded names that could be used as the name for our film trailer.