Film Stages

The process that a film has to undertake is massive. The 3 main stages are summarised as production, distribution and exhibition below identifies the 3 main stages in more detail. All 3 factors are essential when making a film.

1.Production

·        Motivation

·        Stakeholders

·        Finance

·        Independent cinema

·        High Concept

Every stage is linked with the next stage. Although it is fundamental to help make the entire process of the film go forward, money will be needed and so stakeholders will have to be put in place for this to happen. To get stakeholders, various pitches will have to be arranged to companies explaining what the films about, characters, cast etc. It's also pitched to groups of the public, trying to determine that it will either;

1. Be successful.

2. Will it appeal to the approached target audience.

If a film doesn’t appeal to the target audience the idea maybe changed or scrapped altogether.

2. Distribution

·        Unique selling points

·        Costs

·        Case studies

·        Trailer Conventions

·        Marketing Strategy

The next stage is distribution and this involves the whole marketing and advertising side of making a film. This very much links in with financial elements, this revolves around the advertising and marketing aspects which all influences how much money the project has. This will include trailers, posters and test screening all features included in making a successful film. Unique selling points are essential before preparing the marketing strategy as the unique selling points attract people to the film. This can also be evident through the cast which holds massive dividance to the success of the film. The cast are who will attract people to the film, and along with good plot selling points and a lot of money can result in financial success which will impact on a better film.

3. Exhibition

·        Cinema screens

·        Mode

·        Exit Polls

·        Audience figures

·        Audience Stratification

The exhibition stage focuses on the after math of the release of a film. The data collected focuses on a number of things including, how they heard about the film, the best of the part film, what attracted them to go see it. The questionnaire is pivotal for the producers of the film as they can see whether the film for the audience has been a success, if so could it become a sequel.